The Secret CEO Cowboy
A 38-year-old man had a real passion for the outdoors. He loved the idea of freedom and working with the earth and animals. He owned a smallholding, working his land at weekends and winning awards for his horsemanship. He was tough and strong, with a no-nonsense attitude.
At work, he was a CEO. He struggled with his colleagues who played office politics – he had no time for that kind of behaviour. His ultimate vision was to be wealthy and live off the land.
So he never felt satisfied. Why? Because he found no way to integrate these needs, or this aspect of his ‘physical’ presence, into his working life.
